While the “King’s English” has typically been the language of power, popular culture has given way to new forms of power in language. In modern times, fashion designers, liquor labels, and the like prosper from the exposure they receive within the lyrics of rap music. The Words Unspoken: The Hidden Power of Language examines the verbal communication of television and the language of hip hop culture to demonstrate how “formal” language is now rivaled by other forms as a means of power. The book further evaluates the possibilities of the “language of education” yielding to other forms.